int
Table of contents

Career

Thomas Backman is a versatile manager with extensive knowledge of iGaming in general and digital marketing in particular. His straightforward approach and serious attitude bring results and earn the respect of others.

  • 2000-September 2005. - Sales account manager at Pricerunner
  • 2006-March 2007. - Sales Manager at Letsbuyit
  • 2006-October 2008. - CEO at Superbo AB
  • 2006-March 2010. - Owner at Superbo AB
  • 2008-September 2010. - Executive Sales Director Scandinavia at Zanox AB
  • 2010-July 2011. - European Affiliate Director at EuroAds AB
  • 2011-July 2011. - Country Manager Sweden at EuroAds AB
  • 2011-November 2012. - Marketing Manager at Betsson
  • 2012-March 2013. - Head of Partners at Betsson
  • 2013-August 2013. - Head of Nordicbet at Betsson
  • 2013-May 2014. - Chief Player Officer at Casumo
  • 2014-July 2015. - CEO of Superlenny.com at Betit Group
  • 2015-August 2015. - Interim CEO at Betit Group
  • 2015-October 2016. - Group CEO at Betit Group
  • 2016-April 2018. - CEO at Gig Gaming part of Gaming Innovation Group
  • 2018-present - CEO at Hero Gaming
If a product doesn't work over time, we shut it down. You can't get emotional about your products and you have to be willing to kill your favorites.
If a product doesn't work over time, we shut it down. You can't get emotional about your products and you have to be willing to kill your favorites.
If a product doesn't work over time, we shut it down. You can't get emotional about your products and you have to be willing to kill your favorites.
If a product doesn't work over time, we shut it down. You can't get emotional about your products and you have to be willing to kill your favorites.
Alex Vasilev
Alex Vasilev
Scientific editor and fact checker

Alexander, born in 1979 in Rostov, has been interested in maths and logic since childhood, dreaming of becoming an engineer. However, in the late 1990s, after discovering online casinos, he switched to studying gambling, recognising the complex mathematical systems involved. Working for a regional newspaper (from correspondent to deputy editor-in-chief), he learnt fact-checking and critical analysis - skills that later became the basis for his work on Casinoz. Alexander checks every detail, from the RTP of slots to the terms of bonuses, demanding documentary proof. Colleagues call him the ‘microscope man’ for his meticulousness in verifying data. He not only exposes inaccuracies, but also teaches players strategies, bankroll management and how to recognise unscrupulous casinos, turning gambling from a game into a science. Thousands of users trust his recommendations, knowing that behind every word is a week of testing and years of expertise.

An expert in:
  • Mathematics
  • RTP
  • licensing
  • betting strategies
  • bankroll management
  • fact-checking
  • journalistic ethics
  • gambling mechanics
  • data analytics
  • dispersion
  • volatility
Facts checked Alex Vasilev Scientific editor and fact checker
Write a comment
Typed 0 synbols, min 50, max 2000